I recently attended the launch of Shiseido new Lift Dynamic skincare series in The Westbury Hotel in Dublin. It was such a fun afternoon where we were encouraged to relax and unwind with a fabulous mini yoga session among other fun stuff!

The science and research behind Shiseido products in general is really outstanding and we had a really insightful talk about what makes these particular products so beneficial to our skin.

Basically most of us know that as we age our skin loses elasticity which causes sagging and wrinkles. The Lift Dynamic range has been designed to help the skins natural restorative powers for a visibly firmer lifted look while reducing the appearance of wrinkles. It is targeted at women from around the late thirties onwards as they feel this is the age who will see the benefits most!

There is a serum, a 24 hour cream and an eye treatment in the range priced at €105 for 30 ml serum, €130 for 50ml cream and €80 for 15 ml eye treatment and it will be available now  in Harvey Nichols, Arnotts and select pharmacies nationwide.

I know some people might think it’s expensive but as I say to all my clients ‘you wear your face every day!’ You would think nothing of spending this on a a dress or shoes that you’ll wear once in a while but you literally wear your face every day – so look after it!

Love Michelle xx